Living in this era of time, a lot of us think that we are the innovative creators of such expressions of fashion and beauty. We are not! Cosmetics and fashion have been around as early as 10,000 B.C. When we look back in time, we assume that the people in those times had no since of fashion. We are wrong! They are the creators of fashion! From jewelry making, to using henna and dyes on the hair and skin to create bold looks. They also created perfumes out of oils to mask body odors.
After studying the history of cosmetics and of people, I realized that it is a human desire to look good, smell good, and have some sense of independent expressions of who we are. We like to stand out amongst the crowd.
We learn that history repeats itself over and over. Every cycle of repetition becomes bolder and better. As time moves a long we have more freedom and liberty to show people what we are about. We tend to show our spirits through our outer appearance.
What better way to show our creativity than through our eyes! Our eyes tell a story. You can learn a lot about a person by looking into there eyes. During conversations that is what we tend to look at to ensure quality information or to make a connection.
Make up isn't used to cover your natural beauty. It is used as an expression. It is used to enhance a particular part of the body. If you are reading a book and want to remember a certain sentence, you are going to use a highlighter to cause that important information to stand out. You are not hiding it. You are making it bolder than the rest of the sentences, so that it is easier to find through all the words in the paragraph. That is how we should use make up. To highlight our importance not to cover it up.
Being in the beauty industry and a developer of beauty products it is our job as a company to provide you with safe cosmetics to apply. We don't only want you to be beautiful, but we want you to be safe as well. Our eye shadows are made from mica minerals and don't contain any hazardous dyes or artificial colors. A great way to look beautiful and to be healthy!